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Have you ever thought about franchising your restaurant? Perhaps now is the time.
Franchising really grew up through the restaurant industry. While there are many other industries that also have leveraged franchising,
restaurants remain a popular category. Do you own a full service, fast casual or fast food restaurant and have often thought about franchising? Maybe you have some doubts. After all it is hard enough running your own restaurant, where would you find the time to figure out franchising?
We are here to tell you that if you have the passion to teach others how to start and operate your restaurant (which if you think about it, you are doing that already to some extent with your employees) and really want get your restaurant into other markets, leave the franchise development to us.
That’s right, there is no need for you to try to navigate the franchising waters by yourself! We will work directly with you to teach you about franchising, how you maintain control, protect your recipes and many other hot topics important to you while we build a custom franchise program with you that is specific to your restaurant. And when we are all done, you will be in a position to offer franchises nationwide. No strings attached.
Furthermore, unlike other companies who claim to be franchise developers, The Franchise Maker specializes in developing franchises only rather than a melting pot of other services (see President's Warning). Yep, there are even some franchise companies out there who have gained some traction in franchising their own single business and now believe they are experts in franchise development providing misleading information with a hidden agenda of taking part ownership of your business to make themselves look better. Not us, we are the ONLY company in our industry recognized for integrity, transparency and ethical business practices by the Better Business Bureau (Read More). We do honest work at flat fees and even offer a Pay-As-You-Go program that reduces traditional upfront fees.
You may be thinking to yourself "If I franchise my restaurant, I’m concerned about:"
How can I maintain the quality of my food and ensure my recipes are being followed?
How can I be confident that the same level of service will be provided at each franchise location?
How can I make sure that our theme is being maintained?
How am I protected if something goes wrong at a franchise location?
Rest assured, every one of your concerns will be addressed in the franchise structure that we create with you. Your recipes will be protected and you can even require that franchisees
purchase and use specific ingredients and products when preparing food and operating their restaurant. We will also build in solutions that
allow you to maintain control while also protecting you against liability, even in light of health and safety issues. You may even want to require
every franchisee to purchase certain ingredients, products, supplies, furnishings and fixtures, either directly from you or from your preferred
vendors. This alleviates any concerns over what franchise locations are using to prepare foods as well as preserving your look and feel.
Let’s not forget that it is not unusual for a franchisor to go out for onsite visits and perform inspections, either announced or unannounced, or even hire mystery shoppers to ensure that your food quality and service standards are being upheld. Yep, we understand! Your concerns are not uncommon, contact us and we’ll explain it all to you!
Whether you have a full service restaurant, fast food restaurant, deli, bakery or coffee shop we will hold your hand and take you through the steps to franchise it. In operating
a food and beverage establishment we understand there are lots of moving parts and tons of checklists.
We will build a custom franchise program for you that will not only protect your recipes but also your food preparation techniques, methods, presentation standards and service processes. All this is considered your trade secrets and as a franchisor you will be sharing such knowledge with your soon-to-be franchisees.
This means we need to take extra precaution to ensure that your food quality standards are being followed without you exercising excessive control over your franchisees and all your trade secrets are protected not only during the time the franchisee is operating its business, but also long after your relationship with your franchisee ends (this is just the tip of the iceberg, see our article for more on what franchising your restaurant really means).
During the franchise development process with us you do not need to be worried about sharing proprietary “know-how” with us. We will provide you
with a comprehensive franchise operations manual package that is not only geared towards the food and beverage
industry, but also has tons of other materials that will help bring your franchisees up to speed.
It is in this document (that Dave refers to as a reference manual) where you will be responsible for inserting your recipes, food preparation, food presentation and service standards, forms (such as inventory forms) and of course all your operational checklists. NO need to be intimidated when reading this because our comprehensive franchise development process will pave the way making it easy for you to put it all together.
"Everything about The Franchise Maker exceeded our expectations and as this writing, we have not even met them in person. The Franchise Maker’s team attention to detail is one of a kind providing comfort, guidance and..." [ read the rest ]
"Dave Waldman or better known to us as Uncle Dave, is a man of his word and delivered exactly what he promised. He made the process painless, put our mind at ease and held our hand as he walk us through..." [ read the rest ]
"Dave is a no nonsense partner, we like honesty and he will be brutally honest when need be!! He helped us with every aspect of..." [ read the rest ]
"Have you ever had an experience that was as close to perfect as you could imagine?
Or maybe you couldn't even imagine what something would look or feel like that was close to perfect? Well, I can only say that
that's what happened to me once I engaged The Franchise Maker and
David Waldman. I am a "seat of the pants" guy who really hates crawling in the weeds looking at details.
But I thought I wanted to maybe franchise my successful restaurant concept so I pretty much randomly contacted The Franchise Maker.
I spoke with Dave about my ideas and he was encouraging. More importantly, he explained things to me, very patiently,
in a way that I could understand. And he answered my most crucial question: Can I ensure the quality of product produced by the franchisee?
Once I was ok with that, we engaged in business.
To make a long story short, we spent many months moving the project forward. I wasn’t always as responsive as Dave would have liked, so it took a little longer than planned. But we got through the process successfully. The huge amount of work involved, the work done by Dave and his team, was exceptionally well done. And Dave patiently explained everything to me, step by step, so that I would know what the content was and be able to speak to it with potential franchisees. The content was perfect and sailed through the regulatory process without a hitch. Along the way, Dave introduced me to various professionals who were needed to facilitate the completion of this process. They were very reasonably priced and very competent. I will continue to use them moving forward.
Here's the bottom line: You cannot do better than The Franchise Maker. Period!”
Paul Reddick, Founder – Smoking Pig BBQ