{"id":40,"date":"2010-11-01T13:00:00","date_gmt":"2010-11-01T13:00:00","guid":{"rendered":"http:\/\/thefranchisemaker.com\/blog\/when-a-business-owner-asks-should-franchisor-be-my-next-job-title"},"modified":"2026-08-25T16:44:11","modified_gmt":"2026-08-25T16:44:11","slug":"when-a-business-owner-asks-should-franchisor-be-my-next-job-title","status":"publish","type":"post","link":"https:\/\/www.thefranchisemaker.com\/learningcenter\/when-a-business-owner-asks-should-franchisor-be-my-next-job-title\/","title":{"rendered":"Should Franchisor Be My Next Job Title?"},"content":{"rendered":"

You built a successful business. <\/span>You know what it takes to find customers, deliver great products or services, manage employees and overcome the daily challenges that come with being a business owner.<\/span><\/p>\n

Now you are thinking about the next stage of growth and thinking about franchising your business<\/a>.<\/span><\/p>\n

You have considered opening additional locations but do not want the headache of hiring more employees, adding payroll, taking on the mechanics of operating another business, etc. You have reached the point where you believe your business model could succeed in other markets and you want to show others how to do it.<\/span><\/p>\n

But before you decide franchising is the right path, there is another important question you should ask yourself:<\/span><\/p>\n

Should becoming a franchisor be my next job title?<\/span><\/em><\/p>\n

Becoming a franchisor is not simply about allowing other people to use your name and business model. It is about taking on a new role where your success becomes tied to helping other entrepreneurs succeed.<\/span><\/p>\n

Your daily responsibilities change. Your focus changes. The way you spend your time changes.<\/span><\/p>\n

The question is not just whether your business can become a franchise.<\/span><\/p>\n

The question is whether you want the responsibility of leading a franchise system<\/span><\/p>\n

Your Focus Changes from Running a Business to Supporting Many Businesses<\/span><\/h2>\n

When you operate a business, your attention is naturally focused on your own operation. You are thinking about your customers, employees, sales, marketing and solving problems inside your company.<\/span><\/p>\n

As a franchisor, your focus expands.<\/span><\/p>\n

You are still concerned about your current business, but you are also focused on the success of the entrepreneurs who have invested in your system. These entrepreneurs are independent business owners, but they are relying on your experience, guidance and leadership to help them successfully open and continue to operate their businesses.<\/span><\/p>\n

The best franchisors understand that their job is not simply to expand the brand. Their job is to help these entrepreneurs succeed.<\/span><\/p>\n

This is why becoming a franchisor requires a different mindset than simply owning and operating a successful business (for more about the transition from business owner to franchisor take a look at \u201cYour Business May Be Ready to Franchise, But Are You Ready?<\/a>\u201d).<\/span><\/p>\n

Your Time Will be Spent Coaching and Mentoring Franchisees<\/span><\/h2>\n

One of the most rewarding parts of being a franchisor is helping these other entrepreneurs (franchisees) build successful businesses.<\/span><\/p>\n

A franchise owner may call you because they are preparing to submit a proposal for a large job and want your opinion before moving forward. You may review the opportunity with them, discuss pricing, help them understand the job\u2019s needs and share what has worked for you in the past in similar circumstances.<\/span><\/p>\n

Another franchise owner may be dealing with a difficult customer situation or a challenge at a job site. They are not calling because they need someone to run their business for them. They are calling because they value your experience and want your guidance.<\/span><\/p>\n

As a business owner, you have already faced many of the challenges franchise owners are experiencing for the first time. Your knowledge and experience become one of the biggest advantages you provide. Your job is to help franchisee make better decisions by sharing lessons learned from building your own successful business.<\/span><\/p>\n

Helping Franchisees Improve: Staying in Constant Contact<\/span><\/h2>\n

Successful franchisors do not wait until a franchise owner has a problem before offering support.<\/span><\/p>\n

They stay connected.<\/span><\/p>\n

This may include regular check-in calls, reviewing performance, discussing goals and identifying challenges before they become bigger issues. <\/span>Many franchisors regularly review key performance indicators with their franchise owners to better understand how the business is performing.<\/span><\/p>\n

These conversations can help identify:<\/span><\/p>\n