What are Franchisor Responsibilities: Is a Franchisor Required to Advertise for Franchisees?

True or False? Advertising is a marketing tool that is essential to any business’s success and can range from networking strategies to million dollar media campaigns. Within a franchise system, advertising is equally important. In fact when talking about franchising and advertising, there are specific obligations that theĀ franchisee must follow in terms of advertising their…

Things You Should Know About Advertising For Franchisees

The whole idea of franchising your business is to award franchises, right? This means advertising for franchisees. Franchising is a steady and healthy industry that has proven to weather any economic storm. Especially now, when the economy experiences a downturn or in a recession (as history has shown) entrepreneurs come out of the wood work…